Premier Properties offers a variety of materials and marketing resources that help you every step of the way from the listing to the sale of your property. When selling your home there are no guarantees that a buyer will simply walk through the front door. In many cases you may have to bring your home to the buyer. See the topics below to help you market your home.

OUR MARKETING STRENGTHS

Marketing real estate takes a lot more than a yard sign and classified advertising. It takes networking and maximum exposure to the real estate community.

The key to marketing a property is a thorough introduction to the real estate community.

Prudential Value Range Marketing

Prudential Real Estate is the only provider of Prudential Value Range Marketing in North America. Prudential Value Range Marketing attracts more potential buyers to look at your home. That can mean a quicker sale at a fair price.

International Broker Network

With more than 1,500 member offices of the Prudential Real Estate Network throughout the United States and Canada, and more than 40,000 Prudential Referral Services member associates worldwide you’ll have access to a vast pool of buyers locally, regionally, nationally and internationally.

National Relocation

Prudential Referral Services ® provides the network with potential buyers who must relocate within a limited time period because of corporate transfers.

Local REALTORS® Network

Cooperation and exchange of information between brokers in an additional marketing opportunity used to generate qualified buyers and leads for your property.

Multiple Listing Service

Important information about your property will be submitted to the Multiple Listing Service. This is a valuable resource widely used by the real estate community and is highly effective in increasing awareness of your property.

INCREASING YOUR HOME’S VALUE

When you’re preparing your house for sale, remember the importance of first impressions. The market is not the only factor that influences whether you get your asking price. Appearance and overall condition play a major role. Here are some easy things you can do to make your home more appealing to buyers.

Outside

It is estimated that more than half of all houses are sold before the buyers even get out of their cars. So stand across the street from your house and review its curb appeal.

• Sweep front walkway
• Remove newspapers, bikes, and toys
• Park extra cars away from the property
• Trim the shrubs
• Apply fresh, clean paint throughout
• Clean windows and window coverings throughout
• Keep plumbing and all appliances in working order
• Maintain all sealants (window, tub, shower, sink, etc.) in good condition
• Mow the lawn more frequently or remove snow when necessary
• Keep pet areas clean

Inside

• Kitchen and bathroom should shine
• Quick once-over with the vacuum; carpets should be clean
• Place fresh flowers in the main rooms
• Put dishes away, unless setting a formal display for decoration
• Make beds and put all clothes away
• Open drapes and turn on lights for a brighter feel
• Straighten closets
• Enhance the spaciousness of each room. Pack away collectibles to allow buyers to envision their own furnishings in the home

Important Reminders

• Potential buyers usually feel more comfortable if the owners are not present.
• If people unaccompanied by an agent request to see your property, please refer them to your Prudential Premier Properties’ real estate professional for an appointment.
• Leave a number where you can be reached if you are leaving town, even for a weekend.